There is no doubt to any vaguely fashion-savvy person that Forever 21 has guts when it comes to trend forecasting. Their fashion-forward styling and production timeliness hits the mark every season. Thankfully, Forever 21 has ridiculously low prices, and has improved the working conditions of their employees, so for now your conscience can indulge in peace.
You like to be on top of trends, but when cheap, widely-available fashion is this fast, how do you shop at Forever 21 without looking like the mall is your personal stylist?
- Skip the front of the store. Forever 21 has some pretty creative styling on a large amount of mannequins to help draw the attention of wandering mallrats. To ensure you aren't buying into the same looks as everyone else, skip the storefront and dig deeper. The clearance rack, for instance, is full of trendy treasures that take a little bit more creativity to properly rock.
- Try out your favorite trends, but be choosy. While not the most durable of discount clothing, Forever 21 merchandise will usually last at least as long as the trends do. Avoid the more gimmicky, obviously mass-produced fads and stick with vintage-inspired pieces and trends that enhance your existing style.
- Load up on statement accessories. One of Forever 21's biggest strengths is their impressive collection of inexpensive statement accessories. Earrings especially, from vintage-inspired oversized chandelier to funky feathered dangles are $7.50 or less. You can't really pack in this much style for your buck anywhere else. The shoes are also tempting, but of questionably quality, and there is a big difference when the money-savings could easily be at the sacrifice of foot comfort. If you must indulge, check the Forever 21 online store for a better selection.
- Dabble in denim. Got a hankering for acid washed skinny jeans, but can't afford this 5 minute trend at Urban Outfitter prices? Forever 21's got you covered. From stretch denim leggings to high-waisted jean shorts, from $9.50-$29.80 Forever 21 is the best place to find cheap, trendy denim, along with some tried and true blues.

